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Senior Marketing Analyst

Founded in Japan in 1887, Kao is passionate about making a difference in people's lives with our high quality products and services to create a Kirei Life for all - a beautiful life that respects the needs of our consumers and customers as well as the planet. We never compromise on quality and craft our products with care for the consumer and the environment.

As a company driven by purpose and strong corporate values we pride ourselves to be listed among the World's Most Ethical Companies since 16 consecutive years. Our corporate philosophy, the Kao Way, guides us in everything we do - acting with integrity, courageously driving innovation and treating each other with trust and respect.

The role:

 

This is an amazing opportunity to join our US Professional Salon Marketing team and work on our Oribe, Goldwell and KMS brands!

 

The Senior Marketing Analyst, as part of the Channel Strategy and Marketing Team (CS&M) is responsible for evaluating brand performance by review of sales data and in turn deliver meaningful insight on brand performance.

 

The Analyst partners closely with other CS&M team members, cross-functional partners, to help devise, develop, guide, and evaluate sales strategies to increase the effectiveness of US Salon commercialization. They will uncover opportunities to optimize the regional go-to market strategy to ensure KPI attainment.

 

At Kao, we offer an amazing benefits that are available to you on your first day of employment (healthcare, 401(k) plus company match, etc.), 36 total days off (vacation + holidays + sick) and a reasonable salary range of $77,000 - $105,000.  

 

What you will do:

  • Generate and interpret analytic and reporting findings to deliver data-driven, actionable insights; and provide recommendations for changes to marketing strategies that will optimize customer acquisition, retention, conversion, and engagement activities across all platforms and channels
  • Manage day-to-day responsibilities of sales analyst
  • Evaluate market conditions and competitor data to identify emerging trends and recommend changes or additions to measurement and analytics strategies, tactics, and tool capabilities
  • Deliver best practices and utilization of common tools to gauge the effectiveness of customer experiences and use data to inform decisions to drive sales and grow market share

 

What you will need:

  • Bachelor’s Degree is required, preferably in a business discipline with a focus on analytics
  • 5 + years' experience in Category Management, Sales Analysis, or Marketing Analysis in the Consumer Products Industry
  • Previous management experience would be a plus
  • Strong project management skills, experience utilizing multiple data sources, proficiency in syndicated data, loyalty data, and panel data
  • Proficiency in Microsoft Suite of applications (Excel, Word, Powerpoint). Database management experience a plus

How we work: Having been selected among the World´s Most Ethical Companies for 16 consecutive years, we are a company with a purpose and strong corporate values. We never compromise on quality and craft our products with care for the consumer and the environment. At Kao, each employee can actively shape their job and their career. We work collaboratively to achieve our common goals, always aiming to deliver the best for our customers.

What we offer: A friendly and flexible work environment with competitive salaries, benefits package, ongoing development and the opportunity to enhance your skills and deliver tangible results. At Kao your voice will be heard. Your opinion really counts. We believe that change comes from taking opportunities into your own hands, so we value and reward entrepreneurial thinking and innovation.

Hiring Process: Kao embraces the diversity and the individual personalities of its people because we believe it is diversity that makes us strong. This is why we welcome applications from all areas of the global community. 

Want to learn more: If you feel you are as unique as our products and want to find out why 33,000 people across the globe opted for a career with us please visit our Americas website (https://www.kao.com/americas/en/).

EOE, including disability/vets

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Job Title
Senior Marketing Analyst
Category
Marketing
Location
New York (West 12th Street)
Posted On
July 31, 2024
Job Type
Regular